What Is Digital Communication?

What Is Digital Communication? Digital communication is an electronic transmission of information that has been encoded digitally for storage and processing data by computers. The internet, web sites, virtual meetings and emails are all part of digital communications. This report discusses the role of digital communication in cross-cultural issues such as religion, hierarchy and business ethics. In this report, cross cultural issues and the access of digital communication is discussed. Digital communication is essential for every business. In this report I have compared Australian and Indian culture and role of digital communication in cross cultural issues of these two countries. In todays world, communication plays an integral part to establish the business within the country or among other countries. Establishment of business depends on various aspects like religion, hierarchy and business ethics. Cost -benefit ethics are good for an organisation. Digital communications like internet, virtual meetings, email are beneficial for an organisation. The Communication is a method of exchanging information with each other. In old times people used to communicate through phone, letters and visiting physically. Nowadays everyone is using technology to communicate locally or overseas. Digital communication plays a vital role in business. Use of Internet, websites, virtual meetings and email, videoconferencing and teleconferencing gives us more freedom to communicate anywhere in the world. But this freedom can create troubles sometimes (Robert,n.d). Studies have shown that access to digital communication may or may not have any influence on cross cultural issues. This report has discussed the Indian culture, the Australian culture and role of digital communication in cross-cultural issues of these countries. 2.1 Indian Culture India has a rich and colourful culture. According to Grihault ,2003 India has given the world two greatest religions :- Hinduism and Buddhism. The Hinduism is dominant religion in India. There are other religions in India as well: Muslims, Christians, Sikhs, Buddhists and Jain. Majority of Indians have strong belief in religion. Indian society is based on hierarchy. Hierarchy is not only seen in families but also in businesses. Indian culture is male dominant. Although India is a political democracy, in everyday life there is little encouragement to notions of equal opportunity. In India all relationships involve hierarchies. Yousuf et al. 2007 conducted a survey in Kashmir (state of India), to evaluate the perceptions and practises of medical practitioners in matters relating to informed consent in certain hospitals. Results of the survey showed if consent was refused, medical practitioners would still proceed with the intervention without any justification for consent. Doctors opinion was considered the most important in clinical decision making. Results also showed that not all information was disclosed to female patients. This study highlights the male dominance, decision making process and hierarchy system in India. Here are some of the business ethics in India. Indians prefer to do business with those they know better and build relationships upon mutual trust and respect. Indians conduct meetings either in late mornings or early afternoon. Meeting can be cancelled in short notice or at last minute. Indians are impressed with punctuality. In India decision is only made by the authority. Indian people who do business dress up in traditional garments. Indians reserve titles; for example Professor, Doctor and Engineer and status is strong-minded by age, qualification, cast and profession. Indians also use titles such as sir or Madam instead of taking names. In India business cards are exchanged after initial greetings. 2.2 Australian Culture Australia is a multicultural society. A recent census showed that approximately 68% of Australian population were Christians, 1.5% were Muslim and 2% Buddhists (Penney 2007). Religion is not taken very seriously by the Australian people. The number of people attending church in Australia is falling day by day. Australia is hierarchical society in certain aspects; example Australian men earn 10% more than women. Though men and women are considered equal in Australian society, most of the upper level positions in corporate, academic and public sector are occupied by men. Australians favour equality than recognised hierarchy. Australians see hierarchy as a disruption to positive and productive social relations. In Australian workplaces there are bosses and sub-ordinates; bosses must earn the respect of their employees. People at workplaces are called by their names rather than being greeted as sir or madam. Workplaces in Australia are free of language and behaviours that would degrade any individual. Here are some of the Australian business ethics: Australians communicate in a straightforward manner and sometimes use very colourful language. They do not need long-standing relationship before doing business. Punctuality is very important for Australians while doing business. They prefer to arrive a few minutes earlier than to keep someone waiting for you. Appointments are important and easy to schedule. Australians are generally relaxed people. Australians use facts and figures in business presentations as theres no place for feelings and emotions in Australias business atmosphere. Australians do not need lengthy discussions to do business, negotiations often proceed quickly. Australians do not like high pressure techniques in business deals. Top level management decisions are made after consulting others and hence this makes the decision making process slow. People doing business are usually expected to dress up formally. Australians do exchange their business cards after initial greetings, but not exchanging a business card is not considered insulting. 2.3 Role of digital communication in cross cultural issues of Australia and India In todays world the internet, websites, video conferencing and emails have become an important part of our lives. Internet is an important resource from where all sorts of information can be gathered. But use of internet varies from one country to the other. The difference in use of the internet across various countries is called digital divide. Technology, economy, politics and culture contribute to this digital divide. Nath et al 2004 have studied the relationship between the cultural dimensions proposed by Hofstede and the Internet diffusion rate of nations. According to them cultures that avoid uncertainty and risks are resistant to the use of internet, and societies with high masculine culture tend to have lower internet diffusion rate. In such societies the culture does not favour internet use. This study showed that diffusion rate in India was Information on cross cultural differences of India and Australia is very important in doing business across these two countries. The Cultural value set given below shows the differences between Indian and Australian culture. INDIA AUSTRALIA Individualism Collectivism Long term Orientation Short Time Orientation Single Group Mixed Group Event Oriented Time Oriented Internet is a useful resource of gaining such information. Kayan et al. 2006 have said that information technologies facilitate cross cultural collaboration but this may be restricted by different styles of IT use in different cultures. Access to digital communication is not only beneficial to large businesses but can also help small and medium entrepreneurs (SMEs) to grow and participate in global markets of developed as well as developing countries. Patricia et al. 2007 conducted a study to investigate and evaluate the business environment in India, and identify factors that how small and medium sized businesses can participate in international marketplace. Several factors were identified in this study; one of major factors identified was that internationalization of SMEs in India can be achieved by increased utilization of information technology and better use of online resources. Hornby et al. 2002 conducted a study to understand export barriers of Australia and UKs SMEs (small and medium entrepreneurs). This study also addressed the effect of E-commerce on SMEs, how internet can help to break down export barriers and focus on cultural differences depending on firms export market. Results of this study showed that Australian businesses using internet, perceived lower export barriers. But SMEs in Australia did not give consideration to overcome cross cultural issues and need for foreign representation as they used market extension approach for their websites. Merryfield, 2003 conducted a study to understand the role of online technologies while teaching social studies and global education to students. Study was conducted on 92 American teachers and 22 Cultural consultants who interacted with students in graduate programs. Mode of interaction was online discussions. Results of the study showed that online technologies were the perfect tools for teaching social studies and global education to students due the availability of various resources on the internet. 3.0 Conclusion The role of digital communication varies from one culture to the other. Above studies show that some businesses use technology to have better understanding of cross cultural issues whereas some use it simply as an essential part of business. On the basis of above literature it can be concluded that access to digital communication promotes cross cultural collaboration but it depends on the purpose of its use. 4.0 Annotated references Armstrong, A Francis, D.R, n.d, Personal Ethics in a Corporate World, Journal of Business Systems, Governance and Ethics, vol 3, No.1, pp. 27-33 (Online Google). This article has discussed about relationship between personal morality and ethical corporate behaviour. They also talked about intellectual competence (IQ) and emotional intelligence (EIQ), confounding issues such as the stability of moral intelligence. Grihault, N 2003, Culture Smart India, Kuperard, Great Britain. In this book Grihault has discussed about Indian land, people, values and attitudes, religion, communication and business briefing such as business attitudes, business culture, business communication, meeting and negotiations. Hornby, G, Goulding, P Poon, S 2002, Percptions of Export Barriers and Cultural Issues: The SME E-commerce Experience, Journal of Electronic Commerce Research, vol. 3, no. 4, pp. 213-226 (Online Google Scholar). This article is about small and medium size enterprises (SMEs). This study discussed use of E-commerce in international market. This is a comparison of Australia and UK in regards of E-commerce. They highlight some of cultural issues during the process of marketing internationally across different cultures. India a country study, viewed on 29th April, 2010. http://www.country-data.com/frd/cs/intoc.html This web site is providing information on India such as roots of Indian religion, language, ethnicity, society and culture, hierarchy, cast and class, telecommunication, foreign relations and business ethics in India. ITIM international, viewed on 29th April, 2010. http://www.geert-hofstede.com/hofstede_australia.shtml This website provide information about cultural dimensions such as power distance index (PDI), individualism (IDV), masculinity (MAS), uncertainty avoidance index (UAI) and long-term orientation (LTO). Kayan, S, Fussell, S.R Setlock, D.L, 2006, Cultural differences in the use of instant messaging in Asia and North America vol. 6, pp. 525-528 (online Google). This article is all about different styles of Information Technology use in different cultures. They have been conducted on the use of Instant Messaging in North America and Asia. This study reflects the difference between Western individualistic, low-context cultures and Eastern collectivistic, high-context cultures. In this study they found multi-party chat, audio-video chat emotions were very famous in Asia than in North America. Merryfield, M. 2003, Like a veil: Cross-cultural experiential learning online, Contemporary Issues in Technology and Teacher Education, vol. 3, pp. 146-171 (Online Google Scholar). This article discussed about places for cross-cultural online interaction, substantive content, cross-cultural engagement, exploration of and risk-taking with sensitive topics, controversial issues and conflicting perspectives, issues of special interests. Nath, R Murthy, N.R.V 2004, A Study of the Relationship Between Internet Diffusion and Culture, Relationship Internet Diffusion and Culture Journal of International Technology and Information Management, vol. 13, no.2, pp. 123-132 (Online Google Scholar). This article discussed about the adaptation and use of technology innovations. They also talked about digital divide. This paper examines the relationship between the cultural dimensions proposed by Hofsted and the Internet adoption rate of nations. Patrica, R.T, Rajshekhar Javalgi, G 2007, Internationalization of SMEs in India: Fostering Enterpreneurship by Leveraging Information Technology, International Journal of Emerging Markets, vol. 2, issue. 2, pp.166-180 (Online Emerald). This study is based on small and medium-size enterprises (SMEs) in India. This study is to investigate and evaluate the business environment. How India is developing in international market? It is planned that the key method for development of entrepreneurship is through the utilization of technology. Penney, B 2003, Culture Smart Australia, Kuperard, Great Britain. This book is all about Australian people, values and attitudes, Australian English-speaking strine, use of communication methods and business briefing such as the Australian way of business, women in management, work ethics, egalitarianism in the work place, business and socializing. The Webs leading resource for International Business Etiquette and Manners, viewed on 29th April, 2010. http://www.cyborlink.com/besite/india.htm This website is a leading resource for International business etiquette and manners. This website is providing every countries business ethics such as Appearance, Behavior, Communications, and Resources and also you can get Geert Hofstede Analysis. Tiffen, R Gittins, R 2004, How Australia Compares, Ligare Pty Ltd, Australia. This book is a handy reference that compares Australia with other countries such as Education, Inequality and social welfare, International relations, Telecommunications and computing, religion, values and attitudes. West, A.B, Murphy, T.F, 2007, Gday Boss! Australian Culture and Workplace, Tribus Lingua, Australia. This book is all about Australian culture. Such as heart of culture, characteristics, level of cultures, generalise vs. stereotyping, Australian values contrasts, beliefs and behaviours, equality vs. recognised hierarchy, informal vs. formal, connected vs. distant, work vs. leisure, individualism vs. collectivism and dealing with conflicts. Yousuf R M, Fauzi A R M, How S H, Rasool A G, Rehana K 2007, Singapore Medical Journal, Awareness, knowledge and attitude towards informed consent among doctors in two different cultures in Asia: a cross-sectional comparative Study in Malaysia and Kashmir, India, vol. 48, no. 3, pp. 559-565 (Online Google). This is a Medical journal and in this study they discussed about some cultural issues. This study is about doctors attitude and acknowledges the patients autonomy. This is all about modern medical ethics across culture. They also talked about the cultural and religious views of the local population.

Volcanic Environment of Western Victoria

Stretching all the way from Melbourne to Portland, the plain is mostly flat and used widely for agriculture. Dairy farms, livestock, and vineyards are all examples of agriculture types found in the region. Major population centers in the region include Cameroon, Hamilton, Portland and Cola.The explorer Major Mitchell described this place as â€Å"a region more extensive than Great Britain, equally rich in point of soil, and which now lies ready for the plow in many regions, as if specially prepared by the creator for the industrious hands of Englishmen. † Western Victoria volcanic plain is one of the three largest volcanic plains in the world in scale, covering the region between Melbourne and Portland, which is over 15000 km. The signs of volcanic characteristics become apparent while driving west of Gelling, where some farms are littered with basalt.Scattered bluebonnets can be found around the area. Driving further west, walls built with volcanic rocks become more and more common. More than 400 vents of scoria volcanoes, marry volcanoes, imposed volcanoes, shield volcanoes and fissure volcanoes are unevenly distributed in the area, with a few youngest ones in the state such as Met. Napier. Other volcanic features such as stony rises, lava tubes/caves, tumults, lava canals and natural bridges can all be found in this area.The volcanoes are very significant to residents in the local region, as it bring fertile soil for agriculture and opportunities for other industries such as stone cutting or tourism. We can say that the local residents are dependent on the volcanoes. It is also an important volcano plain in Australia, as it is the largest volcanic plain in the entry. Lots of studies are being done in this region every year and some paleontologists come from overseas as well. Therefore even on an international basis the importance of this region cannot be ignored.It is recognized by the United Nation as a Global Cooperage and is the only one in Austral ia. Map Source: Textbook Scoria Volcanoes Scoria volcanoes are also called cinder volcanoes, and they are widely distributed in the western plains of Victoria and also the most common type of volcano in the world. Examples of this volcano in the region are Met. Elephant, Met. Narrator, Mr. Rouses and partly Red Rock. These volcanoes have steep sides, and are often formed by one period of volcanic activity. In the scoria cones, we can already tell from the name that we can find lots of scoria rocks. (Figure 1. ) They are small and red pieces of lava containing lots of vesicles in it. Met Narrator is one of the scoria cones we have visited in the trip. It is located near the small town of Narrator. Being the deepest scoria enclosed crater in the state, its crater is very large in scale, with more than 400 meters wide and 190 meters deep. (Figure 1 . ) Currently this volcano is extinct, and the area around is used for mostly dairy and cattle farming, and a little bit of tourism as well . Before the European settlers came to this region, this mountain is used as a trading place for the Karee Wrong people.Although it is located on private land, the volcano is still considered a part of the Swanking Global Cooperage and is still accessible through the Alan Marshall walking trail developed by the government, taking tourists to the top of the crater. Electric fences are set by the land owner to prevent tourists from entering private egging of the mountain. (Figure 1. 2)The highest point on the crater is about 310 meters above sea level, and the land around the mountain is extremely flat compared to the mountain itself. (Figure 1. 3) Figure 1. 2 Alan Marshall Trail.Photo by David Www Met rouse is another scoria volcano located about 1 km southeast of Pinehurst. It stands about 100 meters tall, and the dominant rock present is scoria and basalt. (Figure 1. 4) It is a extinct volcano as its last eruption occurred about 30000 years ago. A quarry is present at the foot of t he mountain and its main product is scoria. The scoria rocks was used to build roads and some buildings. It was closed in the late ass, simply because they ran out of what they're digging for. It has also been reverberated in the ass and the sign of it being a quarry is disappearing.Figure 1. 4. Some low-grade basalt and scoria in the quarry. Photo by David Www Shield Volcanoes Shield or Lava volcanoes account for about half on the Western Plains of Victoria. Its characteristics include gently sloping sides and a broad summit. (Figure 2. 0) Its formed by lava of low viscosity erupting repeatedly, forming layers of solid lava that lopes gently around the crater. Met. Napier and Met. Cottrell are all examples of this type of volcano. Lots basalt can be found in shield volcanoes. Figure 2. 0 Met Napier. Photo by David Www Met. Napier (Figure 2. ) is one of the shield volcanoes that we have visited. It is the youngest volcano in the state, which erupted about 7000 years ago, and therefo re considered dormant. It stands 440 meters above sea level and its located in the region about 25 kilometers south of Hamilton. Unlike Met. Narrator, Met Napier is located in public land, thus easily accessible. A scoria cone is present in Met. Napier, therefore scoria rock can be found as well. This is also one of the best-preserved volcanic landscapes in Victoria, as lava flows and caves can be seen clearly. (Figure 2. ) A scenic lookout is now developed at Harmony's Valley, and tourists can now observe the magnificent lava flow. Figure 2. 1, Baud Caves. Photo by David Www Dale Jerkin, a writer, included Met Napier in his book Aboriginal Dreaming Paths and Trading Routes, which reflects the significance of the mountain in the aboriginal community. It is now managed by the state government. Minor roads and tracks are built to take visitors to the summit. The land surrounding the volcano still stays quite rural, and is used for farming. Fissure Volcanoes Fissure volcanoes are forme d when there are long cracks in the surface of the crust.They usually have no central crater at all. Large quantity of lava will erupt through a linear array of volcanic vent distributed along the crack in the crust. Basalt seems to be the most common type of rock present in this type of volcano. Met. Cycles is an example of fissure volcano in the western plains of Victoria. Met. Cycles is located 42 kilometers south of Hamilton, 56 kilometers north west of Port Fairy and about 330 kilometers west of Melbourne. It elevates 178 meters above the sea level. Although its name is not a scoria volcano, the mount itself is a rounded scoria cone.Scoria rocks can be found in the volcano as well. Its previous eruption happened about 8000 years ago; therefore it's also considered a dormant volcano instead of an extinct one. The whole mountain is situated inside a national park, and is very well managed with facilities such as toilets, information boards, picnic tables and etc. (Figure 3. 0) Fi gure 3. 0. Information Center Photo by David Www Walking tracks are built to guide tourists through the park. There are 7 vents in total along the fissure, with a few under Lake Surprise, a popular swimming pool in the summer. (Figure 3. ) Currently this park is used mostly for tourism as a result of it having such magnificent and well-preserved volcanic features, such as vents, lakes, lava canals, natural bridges and etc. (Explained in later section of the report) Victorian aboriginals used to use this environment as their food source as they plant food on the land and trawl fish from the lake. A part of the park used to be a quarry or 50 years, providing scoria rocks for roads. Currently, natural growth of trees has been covering the evidence of a quarry and reconstructing the land into its previous appearance.Figure 3. 2. Lake Surprise. Photo by David Www Mars and Nested Mars Marry volcanoes are the second most common volcano type after scoria volcanoes. They are created when gro und water meets hot magma and produces steam. The pressure will increase in the ground when this process goes on and will last in an explosion. The explosion is usually vigorous and leaves a large hole in the ground. The bottom of the crater is usually lower than the original ground surface; therefore it may turn into a body of water. (Figure 4. ) During an eruption, large quantity of gas, water, ash, rocks and enigmatic material will be blown out of the crater. When the depart falls down back to the surface of Earth, it will solidify and become a volcanic rock called tuff. Examples of this kind of volcano in the Western Victoria Volcanic Plain include Tower Hill, Lake Knots, Lake Bullet Merrier and etc. They are mostly distributed in the southern region of Victoria, as they are spatially associated with the eater table present. Tower Hill is one of the many marry volcanoes in western Victoria and 13 km northwest of Workaholic.It presents itself like a shallow bucket embedded in the ground from an aerial view, as its crater is 4 km wide and 80 meters tall. Both scoria and tuff can be found in the crater. (Figure 4. 1) It is described as â€Å"a stroll among the gigantic ferns of the valley†¦ A ramble among the cones and craters†¦ The winding path at the foot of the basaltic rises close to the lake†¦ Almost tropical reeds rustle in the breeze†¦ Leafy shrubs and trees form delightful bowers and alcoves†¦ Tender motion in suitable company' by George Fenwick in 1858. Figure 4. 1 .Layers of tuff on the edge of the crater. Photo by David Www Indigenous Victorians and early settlers used the land as a source for firewood. It is then declared a national park during the year of 1892 to preserve its unique landforms. It is also the first national park in Australia. The park covers 612 hectares in scale. In the past century, Tower Hill experienced sever whether conditions such as the drought in 1930, and also experienced major changes such as th e vegetation in 1961. It is now very well managed and only used for tourism. Roads are built to take tourists down the crater.Picnic tables with electric BBC, viewing platforms and toilets are all examples of facilities offered in Tower Hill. Information centers are set up and guided tours are available to explain some of the characteristics of the volcano. Parking lots are available for cars. (Figure 4. 2) Figure 4. 2. Toilets, walking tracks and parking lots in Tower Hill. Photo by David Www Animal control is also a major issue in Tower hill. Koalas are brought to Tower Hill by humans, but apparently they have started to over generate and become a threat to he plants present. Figure 4. 3) They then had to be controlled by injecting a device in their body to stop them from breeding. Foxes, cats and rabbits are currently also considered invasive now as they manifested threat to other animals and plants in Tower hill Figure 4. 3. A koala in Tower Hill. Source: http://www. Irresponsib leness. Com/holidays/Victoria/travel-guide/great-ocean- road-wildlife-and-aboriginal-culture Lake Bullet Merrier is another example of a marry volcano located 4 km west of Cameroon. The crater has turned into a large lake about 2 km in diameter. (Figure 4. This volcano did not show significant elevation, however the northeast side of the crater is relatively higher than the rest of the crater rim as a result of prevailing wind. The lake used to be and is still used for fishing, and now it has also developed into a place for water activities such as water skiing. Other Volcanic Features Stony rises Stony rises are uneven surfaces on the ground. They are usually formed when old lava flow cracks on the top, causing the skin on the surface to sag and collapse. They are usually made of basalt and some scoria rocks. Those stones are used by European settlers for building fences and houses.There are not much management done for these stony rises, as they usually don't attract tourists, apa rt from year 1 1 geography students and other researchers. They are Just cleared out of farms for ease in farming. Stony rises are widely distributed in the western region of Victoria. Figure 5. 0 is stony rises around the town of Pinehurst, created by lava flow from Met. Rouse. Figure 5. 0. Story rises near Pinehurst. Photo by David Www Tumulus The word tumulus (Plural form: tumuli) means â€Å"Small hill† in Latin, and they are commonly known as lava blisters. They are a dome shaped half-spheres on the ground.Sometimes their roof will collapse. (Figure 5. 1) It's formed when gases in lava flow gather in a small area near the surface of the ground and they might also explode. We can think of them as â€Å"pimples in the ground†. They can be found in the region 40 km southwest of Hamilton. Figure 5. 1 . A tumulus located west of Met. Napier. Source: Textbook. Lava Tubes and Caves Lava caves and tubes are formed when a lava flow solidifies on the top but the lava below continues to flow. When the lava stops flowing under the solidified top, it empties out the space below the ground and creates the caves and tubes.Baud cave is a bunch of caves and tubes located in the region 20 km south of Hamilton. This landscape has developed into a park and became a part of Met Napier State Park and is managed by the state government. There are handrails built prevent tourist from falling into the caves, and walking tracks to guide tourists to the various caves. Some of the basalt rocks have been taken out of the caves to build infrastructures such as fences by indigenous people and early settlers, but now as it has developed onto a tourist attraction, those activities have stopped.

Research methodology Essay

In order to isolate the results for this particular study, only a survey questionnaire done from children and parents in the general vicinity of Johor Bahru, Malaysia area would have been utilized. These questionnaires were delivered to children, parents, merchants, financial institutions, social and financial professors and administrators. The results were divided into these same categories to ensure validity and reliability. General information in regard to identifiers was utilized in order to ensure that there would be no bias. This information provided the researcher with a more clarified view of perceptions in regard to children’s buying behavior and trend in Johor Bahru, Malaysia Data gained from a specific area for ease of accessibility and for targeted accuracy lending reliability and validity to the research process. The variables involved would include age groups, amount of education, and understanding of financial responsibility. Other variables may be inclusive of the economic standings of the children along with the same standings for the parents of the children interviewed. A third series of variables includes the types of studies that are managed and the cultural background of the children at each of these areas. Each question had either a yes or a no answer or followed positive or negative reactions to certain questions. The process to deliver and collect these questionnaires spanned approximately two weeks. Reliability for the researcher was achieved in the assurance that only a specified group of children, men and women were utilized in regard to the research. This gave the research a more focused view of the research goal. The validity was managed as a result of this focus and emphasized in the considerations involved in the data collection, variables, and sampling methods. Privacy and confidentiality methods included assigning numeric and alphabetic coding to each responding questionnaire. This ensured anonymity in regard to the researcher and the subjects of the research process. A Qualitative method of study differs from the usual quantitative methods (used in the study of pure sciences) in the sense that it tends to be far more subjective. This is in sharp contrast to the methods used in pure sciences which are exclusively objective. The research methods for marketing are a combination of both quantitative and qualitative methods. Being open to qualitative methods of study also allows social scientists to incorporate non-quantitative data (i. e. non-numerical data, such as words, images, gestures, impressions etc. ) in their study. Since human beings tend to operate in terms of such data and not in terms of the terminology used in ordinary sciences this broader outlook is far more applicable in the study of social sciences. In keeping with the methodology employed in marketing researches the theories too are formulated and used keeping in mind that they aren’t necessarily applicable to all conditions. Be it psychology, history, political science or economics human events are most likely to influence the rules which define the basic theories of a marketing subject. Success in the field of marketing researches can therefore be achieved if and only if it is understood that the subject has no space or opportunity for water-tight methodologies or theories. It can always be stated that Qualitative research is a process that includes interpretative paradigm under the measures of theoretical assumptions and the entire approach is based on sustainability that is depended on people’s experience in terms of communication. It can also be mentioned that the total approach is based on the fact that reality is created on the social formulations. It can also be mentioned that the basic target of qualitative research is instrumented towards social context under normal circumstances where it would be possible to interpret, decode and describe the significances of a phenomenon. The entire process is operational under the parameter of interpretative paradigm that can minimize illusion and share subjectivity under contextualization, authenticity and complexity of the investigation. (Dollard, 2006) The basic advantages of qualitative measures are multifold. Firstly, it presents a completely realistic approach that the statistical analysis and numerical data used in research based on quantitative research cannot provide. Another advantage of qualitative measures is that it is more flexible in nature in terms of collected information interpretation, subsequent analysis and data collection. It also presents a holistic point of view of the investigation. Furthermore this approach of research allows the subjects to be comfortable thus be more accurate as research is carried on in accordance to the subject’s own terms. The best statistical method would be to interview long well formulated day to day working procedure at a specific and well selected location. Throughout the procedure, it should be noticed whether there are specific variables within the testable population or not. These variables would be extremely important while evaluating the basic data in the final stages where the adjustments would be made to the formulated data in accordance to the observations. However, it is important to completely take into account the aspects of fundamental variables of an individual such as ethnicity, religious belief or positive support from the sales structure of the management and individual. However it could be stated that the most basic distinction is between a quantitative or qualitative evaluation. In a quantitative evaluation, the purpose is to come up with some objective metric of human performance that can be used to compare interaction phenomena. This can be contrasted with a qualitative evaluation, in which the purpose is to derive deeper understanding of the human interaction experience. A typical example of a quantitative evaluation is the empirical user study, a controlled experiment in which some hypothesis about interaction is tested through direct measurement. A typical example of a qualitative evaluation is an open-ended interview with relevant users. As a result this method would be used widely. As descriptions of statistical methods that will be used it could be stated that in order to isolate the results for this particular study, only a survey questionnaire done would have been utilized. These questionnaires would be delivered to potential customers and retailers along with the administrators of different companies. The results were divided into these same categories to ensure validity and reliability. General information in regard to identifiers was utilized in order to ensure that there would be no bias and this is extremely vital for the study on children’s buying behavior and trend in Johor Bahru, Malaysia. (Kar, 2006) It is necessary to design a new experiment that test the statistical method. For the purpose it is necessary to collect a complete data of the site that would include different religion, ethnicity or gender. An open meeting with potential subjects in relation to the study on children’s buying behavior and trend in Johor Bahru, Malaysia would be very relevant in this context but only the upper income limits should be taken into account in the initial stages. This is because only upper sections are the groups that are most likely to be truly instrumental in developing the buying habits among children. However, a good portion of the subjects would be from the middle level section of income too. The mixed gender of male and female potential children buyers could well be excluded as that would complicate matters in the context of gender variable juxtaposed with other pre mentioned variables but considering other dependable factors sustaining it would yield to be fruitful in the long run. Data would be collected in relation to the gender, color, religion of the potential customers in respect to the composition of the management under the same parameters. Furthermore, the favorable conditions in the context of experienced customer response would also be accounted. All these variables are considered as very relevant and important features of the statistical method and it is to be seen if these aspects are fundamentally acceptable in practical world and it could well be mentioned that service, especially related to the study on children’s buying behavior and trend in Johor Bahru, Malaysia, are a very relevant manifestation of the social dimensions. As a result if the test is carried out in a proper manner with proper calculations of the population involved then there is no reason that the results would be both logical and true at the end consideration. (Fletcher, 2005) In accordance to the basic test selected it could be stated that it could be possible that the outcome would be relatively logical in the sense that it would ultimately follow the trends of social facilitation theory in marketing and thus it would be agreeable with the statistical method and thus a well formulated marketing strategy can be constructed in relation to the study on children’s buying behavior and trend in Johor Bahru, Malaysia. However, it should be stated that there would be few independent variables in the context of the test that could not be explained by the statistical method statements. Here the ethical consideration of the potential customers or the ethnic background of the potential customers may not be a very relevant factor. Thus there could be some flaws to the collection of the population but if these aspects are kept in mind then the shortcomings would easily be negotiated during the ultimate computations. As a result the test would appear to be a full proofed measure that would be able to define and prove the fundamental aspects and statistical method applied. (Edelman, 2005) Milestone. The basic stage of this research will start June 1st to July 1st, when the interview questions will be structured. Further this period of time will be gathered the vast majority of the up-dated secondary data about our case study (journals, articles). July 1st to August 31st will be conducted the appreciation of the primary data collected from the interviews and the combination of it with the theoretical patterns and the secondary data. September 1st until the deadline date will take place the finalization of dissertation’s lay-out and the conclusions made by the analysis. This timescale plan cannot be final at this period of time because some research activities are depending from the outcomes of other variable activities of the research, such as the interview’s dates that will depend on the interviewee availability at specific dates. Works Time Date Literature Review 30 days June 1st to July 1st Data Collection 60 days July 1st to August 31st Analysis 30 days September 1st- 1st October. References: Dollard, John & Doob, Leonard W; (2006); Aggression in Decision Building; New Haven and London: Yale University Press.Edelman, S; (2005); Evaluation Techniques in International Business Management; Bloemfontein: ABP Ltd Fletcher, R; (2005); Principals: Beliefs and Knowledge; Believing and Knowing; Dunedin: Howard & Price IMF; 2007; Reports: 2006-2007; Paris: ADM Press Kar, P; (2006); History of Industrial Economics and Related Applications; Kolkata: Dasgupta & Chatterjee King, H; (2006); Social Principals Today; Auckland: HBT & Brooks Ltd Lamb, D; (2004); Cult to Culture: The Development of Civilization on the Strategic Strata; Wellington: National Book Trust.

Themes And Conflicts In The Glass Menagerie By Tennessee...

Set in St. Louis Missouri prior to World War II, Tennessee Williams reflects back on his deeply tragic and dysfunctional familial experiences in, â€Å"The Glass Menagerie†. Williams brilliantly incorporates real aspects of society to reveal how they contributed to the nonreal aspects and the conflicts which affected his family. The real aspects of the play which had a significant impact on the lower middle-class families such as the Wingfields included, the economic hardships surrounding the Great Depression, the fall of the American south, society’s intolerance towards homosexuality, and many threats abroad. Although Williams play was merely a series of hazy memories, the nonreal aspects combined with the major societal conflicts contribute†¦show more content†¦Through Amanda’s inability to separate the real from the fantasy, William’s proves that Amanda’s main coping mechanism is to retreat from reality. Amanda’s role as the forgo tten southern belle also impacts her relationship with her daughter Laura, who suffers from crippling social anxiety and an inferiority complex as a result of her disability. Aside from the internal and external conflicts which impact Amanda, Williamss strongly expresses his indictment through his very own character, Tom. Tom is merely a victim of both societal conflicts and his own guilt caused by his decision to seek fulfillment within his own life, rather than surrender to the unsatisfying life which his mother had created for him. One of the greatest factors in Tom’s lifestyle that creates his desire to escape this sense of imprisonment, is societys overall attitude toward homosexuality, specifically within his mother. Amanda stated, â€Å"I took that horrible novel back to the library- yes! That hideous book by that insane Mr. Lawrence. I cannot control the output of diseased minds or people who cater to them- but I won’t let such filth brought into my house† (Williams 759). Because 1930’s society does not allow homosexuality to be expressed openly, literature is the closest way which allows him to express himself. The simple fact that his novels are the one way which allows him to gain any sense of satisfaction is taken away by hisShow MoreRelatedIllusion Vs. Reality In The Glass Menagerie By Tennessee Williams1022 Words   |  5 PagesIllusion versus reality is a theme that illustrates the conflict people have when they have difficulties in their lives. They want to deny or ignore the difficulty, so they force themselves to think in a different way and believe something that is not true, thus, making an imaginary world for themselves. They have a desire to live in a different world and fool themselves to thinking that they are, but in reality, they are not. Authors use this theme in their writing to highlight the effect of theseRead MoreConflict Between Reality and Illusion as a Major Theme of ‘the Glass Menagerie†™1718 Words   |  7 PagesConflict between reality and illusion as a major theme of ‘The Glass Menagerie’ Introduction The Glass Menagerie is a dramatic play about human nature and the conflict between illusion and reality. An illusion is pretense and not reality. In The Glass Menagerie, Tennessee Williams has made use of both reality and illusion together using conflict between them. Illusion is a misinterpretation of the facts. It is an opinion based on what we think is true rather than on what is actually true. In thisRead MoreTennessee Williams and Works, a Look at Illusion vs. Reality1625 Words   |  7 PagesIllusion Vs. Reality Tennessee Williams and his works deal heavily in the contrast of illusion and reality and the characters struggle with this. Illusion vs. Reality is a major theme is mostly all of his dramatic works. 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The women featured in the plays, The Glass Menagerie and A Streetcar Named Desire all suffer from physical or emotional mutilation and seek fulfillment from a man.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   An influential factor in Tennessee Williamss writing wasRead More Illusion vs. Reality in Tennessee Williams The Glass Menagerie1614 Words   |  7 PagesIllusion vs. Reality in Tennessee Williams The Glass Menagerie      Ã‚  Ã‚   The Glass Menagerie, by Tennessee Williams, contains multiple themes.   While there are many themes, the theme that holds the piece together is illusion versus reality.        Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   This theme is established very quickly, In fact, the first paragraph of the play describes the illusions to take place, But I am the opposite of a stage musician.   He gives you illusion that has the appearance of truth.   I give you truthRead MoreLiterary Appreciation Essay1347 Words   |  6 Pagestopic: Compare and contrast the conflicts faced by the protagonists in the two texts. 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